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Everything under Australia's media, marketing & entertainment umbrella - mUmBRELLA (Landing page)
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Everything under Australia's media, marketing & entertainment umbrella - mUmBRELLA

Website thumbnail is a website with English content. Below is an analysis of the content on Optimize so that you rank better in Google for your chosen keywords.
This page was last updated 2016-01-22

SEO Camel Score: 71/100

SEO Keywords Analysis

Content language
English (en)
Content analysis
(Web of trust)
Good site
Content sample
Skip to content Skip to main navigation mUmBRELLA Everything under Australia's media, marketing & entertainment umbrella Asia Mumbrella Asia: Everything under Asia's media and marketing umbrella Awards The Mumbrella Awards: Australia's most respected and hardest to win media and marketing awards 360 Mumbrella360: Australia's biggest and best media and marketing conference Calendar A guide to our conferences, training and awards over the next 12 months CommsCon Our conference, awards and newsletter for PR and communications professionals MSIX MSIX - Marketing Science Ideas Xchange: Behavioural economics and the wider marketing sciences Publish Publish: Our conference, awards and newsletter on the future
Recurring phrases
read more » january 21st, 2016 at9
girls jump9
2016. let’s stop being an industry where girls jump out of7
it’s 2016. let’s7
news corp7
on it’s 2016. let’s stop7
it’s 2016. let’s stop being an industry where girls jump out7
on it’s 2016. let’s stop being an industry where girls jump7
let’s stop being an industry where girls jump out of birthday7
account manager6
pm  ·  comments:6
 ·  comments: 15
» january 22nd,4
» january 20th,4
january 20th, 20164
read more » january 22nd, 2016 at3
2016. let's stop being an industry where girls jump out of2
let's stop being an industry where girls jump out of birthday2
mumbrella everything under australia's media, marketing & entertainment umbrella2
Keyword cloud
news comments: media read  ·  january marketing digital australia
Keyword consistency
Keyword Freq Title Keywords Description Headings
 · 18resultresultresultresult

Meta tags

Everything under Australia's media, marketing & entertainment umbrella - mUmBRELLA

Length: 91

Ideally, your title should contain between 10 and 70 characters (spaces included).
Meta Description
Mumbrella covers everything under Australia’s media and marketing and entertainment umbrella. It is a sister title to Encore magazine.

Length: 136

Great, your meta description contains between 70 and 160 characters.
Meta Keywords

Length: 0

Very bad. We haven't found meta keywords on your page.
Og Meta Properties
Good, your page take advantage of Og Properties.

SEO content

H1 H2 H3 H4 H5 H6
1 18 9 15 0 0

  • [H1] --> mUmBRELLA
  • [H2] Optus teams up with Uber to deliver umpires for backyard cricket matches on Australia Day
  • [H2] Former radio execs launch new talent agency Connected Management
  • [H2] KFC brings Plucka Duck back to life as ‘the Surfin’ Bird’ in first ever branding campaign
  • [H2] Hewitt’s exit from the Australian Open beats the Big Bash semi-final drawing 949,000 viewers
  • [H2] Morning Update: Domino’s goes Dough to Door; Facebook to launch live sports feed; Harry Potter author bankrolls press regulator
  • [H2] TripleM gives ‘divisive’ former politician Mark Latham podcast and radio show ‘Lathamland’
  • [H2] William Hill demands Herald Sun retract front-page statement over in-play betting service
  • [H2] Miranda Devine pulls plug on Sunday night’s Radio 2GB ‘The Miranda Devine Show’
  • [H2] Ten digital boss Rebekah Horne departs for role as chief digital officer of the NRL
  • [H2] Australia’s tight cricket win draws over 1m on Nine as Kyrgios match gets 690,000 on Seven
  • [H2] Nine and Ten play catch up with Seven as they ramp up live TV streaming offerings
  • [H2] Local publisher partnerships won’t work without global scale, claims Pangaea boss
  • [H2] News Corp ‘in talks to sell Sunday Times’ to Seven West Media
  • [H2] Morning Update: Cate Blanchett does Rhett Butler; All Blacks shun Coke for Pepsi; Twitter’s Jack Dorsey goes from billionaire to millionaire
  • [H2] Foxtel sacks more than 100 staff as it implements ‘Command Centre’ project
  • [H2] Margaret Zabel departs McDonald’s after just one year in senior marketing role
  • [H2] Bauer confirms closure of Cleo as it refocuses on Dolly as a bi-monthly ‘digital first property’
  • [H2] News Corp combines technology and digital teams naming Alisa Bowen CTO
  • [H3] Opinion | Features
  • [H3] Email Newsletter
  • [H3] Follow us
  • [H3] Latest Comments
  • [H3] Dr. Mumbo
  • [H3] Latest Jobs
  • [H3] Most Discussed
  • [H3] F.Y.I.
  • [H3] RSS
  • [H4] The golden age of Twitter is over
  • [H4] It's 2016. Let's stop being an industry where girls jump out of birthday cakes
  • [H4] Cleo, the magazine that changed advertising
  • [H4] 'The big end of town': Charting M&C Saatchi's eventful journey to adulthood
  • [H4] Coca-Cola's new global strategy will move the brand backwards in Australia
  • [H4] From launch to shutdown in less than one day - the rise and fall of celebrity chat app Sociabl
  • [H4] Staff churn, big rosters and finding audiences: the challenges ahead for media agencies
  • [H4] Good and bad advice for businesses thinking of lobbying the Government
  • [H4] Why MacGyver is to blame for the lack of mobile ad formats
  • [H4] What is Peach? And should my brand be on it?
  • [H4] After Opera House evacuation, is it time for media to stop reporting every terrorism scare?
  • [H4] Not all awards are born equal
  • [H4] Credit Where it's Due: Helen McCabe
  • [H4] Big Bash's big boom: Will success see its sponsorship and broadcast dollars double?
  • [H4] Peak content or peak opportunity?
34 images found

3 alt attributes are empty or missing. Add alternative text so that search engines can better understand the content of your images.
Text/HTML Ratio

Ideal! This page's ratio of text to HTML code is between 70 and 25 percent.
Perfect, no Flash content has been detected on this page.
Too Bad, you have Iframes on the web pages, this mean that content in an Iframe cannot be indexed.
URL Rewrite
Good. Your links looks friendly!
Underscores in the URLs
Perfect! No underscores detected in your URLs.
Link juice per link
0.5 %

This page has 193 outbound links. Therefore, each link is giving 0.5 % of the link juice to the target page.
On-page links
Filter links
Click here to show all links (193)


Domain :
Length : 16
Great, your website has a favicon.
We could not find a Print-Friendly CSS.
Good. Your declared language is en-US.
Dublin Core
This page does not take advantage of Dublin Core.


XHTML 1.0 Transitional
Perfect. Your declared charset is UTF-8.
Email privacy
Warning! At least one email address has been found in the plain text.
Deprecated HTML
Great! We haven't found deprecated HTML tags in your HTML.
The website does not encrypt data when communicating with the server.
Speed tips
Nested table Result Excellent, your website doesn't use nested tables.
Inline css Result Perfect. No inline css has been found in HTML tags!
CSS count Result Too bad, your website has too many CSS files (more than 4).
JS count Results Perfect, your website has few JavaScript files.


FactorScoreLast check
Pagerank Failed to generate a valid hash for PR check. / 102016-10-01
FactorRankingLast check
Alexa global rank 74636 2016-10-01
Alexa country rank Rank : 1371
Country : Australia
Social shares
SourceViralityLast check
Google-plus shares 1 2016-10-01
Twitter shares n.a. 2016-10-01
Facebook 2016-10-01
Pinterest shares 0 2016-10-01
Linkedin shares 120 2016-10-01
Xing Shares : 0
Comments : 0
Clicks : 0
Reach : 0
Delicious shares n.a. 2016-10-01
Digg shares n.a. 2016-10-01
Stumpleupon shares 20 2016-10-01


HTTP/1.1 200 OK
Cache-Control: max-age=1432, must-revalidate
Content-Type: text/html; charset=UTF-8
Date: Sat, 23 Jan 2016 06:08:43 GMT
Last-Modified: Sat, 23 Jan 2016 06:02:35 GMT
Link: ; rel=shortlink
nananananananananananananananana: Batcache 1.2
Server: nginx/1.4.6 (Ubuntu)
Vary: Cookie
X-Powered-By: PHP/5.5.9-1ubuntu4.14
transfer-encoding: chunked
Connection: Close
Who own's the website (WHOIS)
Domain Name:           
Last Modified:                   31-May-2016 00:00:42 UTC
Status:                          clientDeleteProhibited
Registrar Name:                  NetRegistry

Registrant:                      FOCAL ATTRACTIONS PTY LIMITED
Registrant ID:                   ABN 86121918090
Eligibility Type:                Company

Registrant Contact ID:           LAMA2236
Registrant Contact Name:         Martin Lane
Registrant Contact Email:        Visit for Web based WhoIs

Tech Contact ID:                 LAMA2236
Tech Contact Name:               Martin Lane
Tech Contact Email:              Visit for Web based WhoIs
Tech Contact ID:                 Z125239000846540
Tech Contact Name:               Vicky Harris
Tech Contact Email:              Visit for Web based WhoIs

Name Server:           
Name Server:           
Name Server:           
Name Server:           
DNSSEC:                          unsigned